cubesys

For more than a decade, cubesys has been a trusted managed service provider (MSP) in Australia, specializing in Microsoft Cloud technologies. Known for its enterprise-grade IT solutions, cubesys focuses on cloud optimization through automation, scalability, and cost-efficiency—making them a go-to partner for organizations navigating digital transformation. 

As the demand for Azure Virtual Desktop (AVD) surged, cubesys sought a way to streamline deployments, automate manual processes, and eliminate unpredictable cloud costs for its clients. But the real turning point came when a critical client needed to escape Citrix. 

That’s when cubesys turned to Nerdio. 

Avoiding aged Citrix infrastructure and lock-in

One of cubesys’ most urgent challenges came from a leading aged care provider. The organization ran on an aging Citrix infrastructure that suffered a catastrophic failure, resulting in widespread service disruptions. They had no existing AVD environment, and the IT team needed a solution—fast.  

Beyond this single event, cubesys was also seeing a broader industry trend: organizations wanted to avoid long-term licensing commitments and vendor lock-in often associated with legacy virtualization providers like Citrix. They needed flexibility, automation, and transparency—without being tied to outdated systems or inflexible contracts.

Automation drives profitability 

cubesys turned to Nerdio Manager for MSP, a platform purpose-built to simplify and scale AVD environments. Using Nerdio’s advanced automation, cubesys deployed a fully functional AVD environment for 4,000 users in just two weeks—all while Citrix was still technically in place. 

“We built AVD alongside their existing Citrix system, allowing for a seamless transition. Users simply clicked a different icon, and everything worked.” — Paul Heaton, CEO, cubesys 

This parallel deployment approach allowed for zero disruption during the migration. The client didn’t just escape Citrix—they gained a more flexible and resilient solution. 

In addition to simplified deployment, Nerdio’s cost optimization features enabled cubesys to deliver predictable, consumption-based pricing. Clients could scale up or down based on business needs—critical during periods of uncertainty and growth. 

Profitable Automation and Long-Term Flexibility 

Since adopting Nerdio, cubesys has incorporated the platform into 95% of its AVD projects. The result? One of the MSP’s most profitable managed services, thanks to automation, cost controls, and simplified management. 

“Our approach is to automate everything, and Nerdio helps us do that at scale…Automation isn’t a cost play—it’s a value multiplier. It frees your people to focus on innovation, not administration." — Paul Heaton, CEO, cubesys 

This automation-first approach has made it possible for cubesys to serve more clients efficiently, without sacrificing quality or uptime.   

The future of IT with Nerdio & AI  

Looking ahead, cubesys is working closely with Nerdio to explore AI-driven IT automation, focusing on predictive security insights and automated troubleshooting. With scalability, automation, and cost control at its core, Nerdio continues to be an essential partner in cubesys’ mission to deliver cutting-edge cloud solutions.   

“With Nerdio, we’re not just optimizing IT – we’re transforming it.”